
Public engineering firm profile
Crave Technical
Colorado Springs, CO
Overcoming the Toughest Challenges in Custom Automation
- Services
- 18
- Offices
- 1
- Leaders
- 5
- Founded
- 2011
Overview
Crave Technical is a multidisciplinary automation systems integrator specializing in custom-engineered manufacturing automation solutions. Founded in 2011, it designs, builds, and commissions advanced automation systems that combine machine vision, controls, industrial robotics, and complex software integration. Serving equipment providers (OEMs) and manufacturers across high-value and regulated industries, the practice delivers hardware-agnostic solutions using its structured ProQ Automation Process. Crave Technical also offers UL-compliant electrical control panels, in-house manufacturing, and standalone systems such as Webster, an automated bag-in-box inspection system, and AutoBox, a unified vision and control platform.
- Founded
- 2011
Services
Automation Systems Integration
Crave Technical designs and integrates custom automation systems from concept through production commissioning, combining machine vision, robotics, controls, and software into turnkey solutions built to perform reliably on the factory floor.
Electrical Panel Builds
It designs and builds UL-compliant electrical control panels to support OEM equipment builds and custom standalone automation systems.
Machine Building and In-House Manufacturing
The practice provides in-house mechanical fabrication and machine building capabilities, allowing clients to move from concept to physical production with a single accountable partner.
Field Deployment and Commissioning
is organized into supported delivery tasks.
Industries
Firm type
Software
Leadership
Joe Crandall
President & Founder
Material Scientist & Chemical Engineer
Joe Crandall founded CRAVE Technical to turn his methodical regimen for design into a standard of excellence via the ProQ process. With a background as a process development engineer responsible for making automated equipment work in real production environments, he ensures that projects are engineered around the process, the people, and the outcome.
Sara Deluca-Sera
Business Manager
Sara Deluca-Sera manages vital day-to-day operations including accounting, purchasing, inventory, and HR to keep projects moving on schedule and maintain the team's high-touch customer experience.
Matt Houghton
Controls Lead
Matt Houghton is a degreed mechanical engineer who leads controls engineering execution and mentors programmers. A master of the ProQ process method, he optimizes schedules and expands capacity to meet critical customer deadlines.
Joel Roberts
System Design Lead
Joel Roberts is a degreed mechanical engineer who leads system design with a focus on risk mitigation. He looks across multiple disciplines to architect clean solutions with the lowest possible risk, defining clear requirements to keep projects on plan and on budget.
Ross Sandlin
Head of Sales
Ross Sandlin brings nearly three decades of commercial experience in industrial automation. A degreed chemical engineer, he acts as a dedicated customer advocate and single point of contact from initial engagement through project completion.
Offices
Headquarters
Headquarters5770 East Woodmen Rd, Suite 100
Colorado Springs, CO 80920